Career Opportunity with Twinings International Marketing
If you are interested please email your CV to Rowen Douglas, rd@futureboardconsulting.com
This team looks at global marketing strategy for key markets – UK, US, Australia, Italy, France, Switzerland and Asia (Thailand, Philippines and China):
- Provide brand guidance and support to the local marketing teams
- Manage brand innovation and NPD
- Manage marketing projects which involve more than one market
- Encourage and promote best-practice marketing methods
- Develop international marketing strategic plans
- Share local country marketing initiatives
- Provide the business with market and competitive intelligence
The department can be seen as consultants/service department to the rest of the business and are responsible for brand strategy, sharing information between markets and guiding the direction of the brand.
Role
- Frequently supporting and liaising with teams across Ovo markets covering various aspects of the marketing mix (especially with the R&D team in Switzerland – Neuenegg)
- Communicating between markets ensuring that relevant information is shared, putting people in contact with the relevant teams
- Variety of projects:
- Launching new products
- Supporting projects that look at opportunities in new markets
- Research-based projects
- Collating information from across the markets
- Innovations and NPD projects – looking at how innovation is right for the brand, consistency.
- Ad-hoc marketing projects (e.g. fair trade, goodness claims, packaging re-designs, market research, repositioning)
.
You will also need:
– Practical intelligence
– Demonstrable interest in customer development or marketing
– Strong academic background
– Proven leadership potential
– Drive for results, and confidence to ‘own’ projects
– The right to live and work in the EU
If you are passionate about the ‘customer experience’, have the desire to be an expert in either customer development or marketing then we encourage you to apply to this programme.
Opportunities and locations, starting September 2008
– Ryvita (Poole, Dorset) http://www.ryvita.com/uk/
– AB World Foods, formerly GCosta (Maidstone, Kent) http://www.gcosta.co.uk/
– Twinings (Andover, Hampshire) http://www.twinings.co.uk/home_flash.asp
– Allied Bakeries (Maidenhead, Berks) http://www.alliedbakeries.co.uk/index.htm
Salary and package
£24,500 base salary plus benefits